Retail & Consumer Brands / Product Packaging & Unboxing
Retail & Consumer Brands

Turn every box into a brand experience that outlasts the sale

The packaging gets opened and forgotten. With Tapped, the unboxing moment becomes a permanent connection between your brand and your customer.

Start free with 5 tags
The old way

The sale ends at the box

📦

Packaging is disposable

You spend months designing the box. The customer opens it, pulls out the product, and throws the packaging away. All that brand investment hits the recycling bin.

🔌

No post-purchase connection

Once the product leaves the store, you lose the customer. No channel for setup help, no way to upsell, no path to build a lasting relationship.

⚠

Counterfeit risk

Customers can't verify authenticity. Knockoffs erode trust, dilute your brand, and cost you revenue you'll never even see disappear.

The Tapped way

The unboxing moment becomes your strongest marketing channel

An NFC tag in your packaging turns a one-time transaction into an ongoing relationship. Setup guides, authenticity, loyalty rewards, and reorder prompts -- all from one tap.

Unboxing Experiences

The box is just the beginning

Embed an NFC tag in your packaging and greet every new customer with a welcome video, setup walkthrough, or product registration. The first tap sets the tone for the entire relationship.

  • Welcome videos that play instantly on tap
  • Step-by-step setup guides with no app download
  • One-tap warranty registration and product onboarding
Authenticity & Provenance

Prove it's real. Every time.

Each NFC tag carries a unique, unclonable identifier. Customers tap to verify authenticity instantly. You can surface supply chain transparency, sourcing details, and certification data.

  • Unique tag IDs for per-unit authentication
  • Supply chain and sourcing transparency on tap
  • Counterfeit protection that builds customer trust
Ongoing Engagement

The tag keeps working long after the unboxing

Update what the tag shows without touching the product. Care instructions that evolve with the seasons. Loyalty points that accumulate. Replenishment reminders that arrive exactly when needed.

  • Care instructions that update based on season or product age
  • Loyalty points and exclusive offers via tap
  • Replenishment and reorder prompts at the right moment
A day in the life

Product lifecycle

Day 1
Purchase and unbox
Customer buys your product online or in-store. They open the box and see the NFC tap prompt on the inner flap. One tap opens a branded welcome page.
Day 1
Watch setup video, register warranty
The welcome page includes a 60-second setup video, quick-start guide, and one-tap warranty registration. No forms. No app. Instant onboarding.
3 Months Later
Tap for care tips
The same tag now shows seasonal care instructions, cleaning guides, and maintenance reminders. The content evolved automatically via schedule.
6 Months Later
Reorder prompt and loyalty reward
A tap now surfaces a replenishment offer, a 15% loyalty discount, and related products. The box that was "thrown away" is still driving revenue.
The platform

Built for product packaging

∞
Content updates -- even after the box ships
3
Automation engines -- schedules, sequences, routes
100%
Of scans tracked by device, location, and time
0
Apps to download -- customers just tap
Everything you need

Built for product brands

menu_book Setup guides
verified Warranty registration
dry_cleaning Care instructions
shield Authenticity
loyalty Loyalty rewards
shopping_cart Reorder prompts
auto_stories Brand stories
play_circle Video content

Make every package a brand ambassador

Your packaging already reaches every customer. Now make it work for you long after the unboxing. Start with 5 free tags.

Start free with 5 tags
No credit card required. Upgrade any time.